Blogging is one of the newest and most powerful of marketing available on the internet today. There are a variety of reasons why you need to create a blog for your own business. Go ahead and read on to find more about them.
1. It is a great way for you to create a web presence as an independent professional who happens to have something to say and also needs people to get to know you and what you will be able to do for them.
2. Also having your very own blog for your own business will give you the credibility and also a forum where you will be able to show off your expertise.
3. Readers will have the ability to be able to comment directly in your blog which will create both interaction as well as interest
4. You will no longer have to wait for the web designer of your business to update your website.
5. You are able to post to your blog yourself. This can be about any issue; daily if you wish and is most recommended. This post will be available to your readers instantly.
6. Search engines such as Google love blogs and as a result will pick up your keywords [http://web.archive.org/web/20150910213058/http://www.thegooglepump.com/] easily. This will help you boost your ranks and also make it easier for people to locate you on the internet.
7. You will soon find that people are drawn to the personality that is behind the business. Your interactions with these people will also help them draw interest in your company as well.
8. You will be able to network and as a result build a community of likeminded individuals. When you blog, people will in turn comment on your blog. In the same aspect when others blog you also comment. Even before you realize it more and more people have heard about both you and your business due to all the buzz that has been passed around the internet.
9. You will have the ability to test out new ideas then receive instant feedback on these new ideas. You will be able to gather your customers and other prospects in on the act and lets them help you in return. So go on and invite them to talk back and forth with you. Go ahead and let them see how you will develop products and services and as a result they will in turn show you how you can best serve them.
10. You can also use your blog side bars to promote your product, affiliate products, run various blog ads, and any other service that may be related to your particular niche that you are going after. You will not need to include these into the body of your posts and as a result your posts can remain content rich and free of product hype that can turn your customers off.