SEO–Search engine optimization is the vital and important factor to the success of any online business nowadays.And there have a lots of SEO companies offered a wide range of SEO service online.Today,we are going to share our professional thoughts and analysis about how to select the suitable SEO service for your business with our readers.
Understand why SEO is important to your business
SEO–Search Engine optimization is very vital and important to the sucess of any kind of online business nowadays.When people search on the search engine.They are usually check,read,click the first page show on the search engine reult and not going to continue to the forth or eighth pages of the search result.Therefore,the top ranking your website can show on the search engine,the more customer and visitors will go to your website.
How can your website to be show on the first page result in the search engine?
There have 2 methods for any website to be show on the first page result in the search engine
Organic SEO is the traditional natural SEO method to deliver a long lasting targeted traffic to your website.If you’re doing the right organic SEO campaign including keyword research,targeted keywords content copywriting,change and optimize the code on the website (correct meta tittle,meta tag,meta description..),link building for the targeted keywords,social media marketing will make your website rank faster and to be list on the organic SEO result of the search engine.Organic SEO result is when people search a specific terms which is related to your website’s targeted keyword,topic and your website is including in the main section of the organic search engine result’s page.
Pay per click advertising
Pay per click campaign is to placed a banner ads which is targeted keywords with your website on the search engine.Pay Per Click as known as PPC.A effective PPC campaign will deliver the result is when people search a specific terms on the search engine which is related to your PPC’s banner targeted keywords,your ads will also show in the page which is under “ads”. on the top of the search engine. And you have to pay to the search engine when people click your ad.Pay per click is the fastest way to be shown on the first page in the search engine but the advertising traffic will be gone as you take down the ads.
What we suggest you to do before you purchase SEO service?
Selecting the most suitable keyword and do a keyword research
Targeted keyword for your website’s need is the heart of your SEO campaign,without the most suitable targeted keyword for your SEO campaign,no matter how much you spend for the SEO service,it is waste.Do a keyword research for your business because no body know about your business more than yourself,most of the SEO company will provide a list of keyword for you,you can also use your own keywords list to compare with it and make the final decision.
Off pages optimization
Off pages optimization is mean change the code on your website including optimize the meta tittle,meta tag,meta description,image ALT tag…And those code meta tags is affecting how the search engine to crawl your website.
Budget your spend for your SEO campaign
This is a necessary factor for you to decide how much you are going to spend and afford to pay for the SEO package or service.If you going to purchase Pay Per Click management (PPC advertising with SEO),you should prepare more budget for the advertising spends.Usually,organic SEO service or package is cheaper than PPC with SEO service and package.And organic SEO campaign may not lead your website place into the first page in the search engine within 1-3 weeks like PPC advertising campaign can do,because it also take time for the search engine to crawl your website’s back-link and the website.You have to understand your business and to consider what is the requirement of your business.
Read the website’s terms and conditions carefully and take into a consideration that you need to sign a purchase agreement,and do you need to sign a contract with them?
Most of the responsible SEO service provider or website,they will post their specific purchase terms and conditions to show to the public and to protect themselves and the consumer base on the law.Consumer shall read the terms and conditions carefully first before to take any action to sign up or purchase anything from the website.And consumer shall be take into a consideration if the SEO package is including a contract that the consumer can not terminate the contract even the SEO service doesnt meet what you need,fail to deliver the service and out of your time schedule.
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